A good quality Ebook that includes your marketing message and a link to your website is a well proven technique of viral marketing. This method uses the multiplication effect to “explode” the distribution of your message by those who decide they like what they see. This technique is a sure fire way to see your advertising bring back more results and not costing you a cent, when using the various free article submission sites.
A little known fact about one of the worlds leading email providers, is that, this technique is the basic principle behind what was used by Hotmail to get established in the internet’s global business place. When the two founders set up their free email system, all the messages that were sent by subscribers had a text message at the bottom which identified Hotmail as the origin. People who sent emails to their friends advertised the free email site, and as such, the idea was born and viral marketing began.
In modern times, however, the use of viral Ebooks as an effective and easy marketing method is cheap. It doesn’t take hours and hours sat at the keyboard, tapping away, to set up the technique. It’s can be even quicker as well, if you use what are known as rebrandable Ebooks that have been written by others. Just use your favorite search engine and do a web search. You will find many rebrandable E-books that are available on whatever subject you are interested in and that apply to your e-business.
You should also consider, once you have an ebook that is ready to be handed out, just exactly how you are going to do that. Distribution of the ebook is a fundamental part of using viral ebooks. One method of getting the Ebook out there, is to offer it to visitors in exchange for subscribing to your newsletter, eZine or other opt in lists. If those who get a copy of your ebook from you, feel that the ebook is valuable and that the content was worth reading and using, then they will usually pass it on to their friends, family and associates, meaning it will promote your business for you.
Ebooks are a great media to use for information because an ebook is not only capable of reaching a large audience via internet transmission (download) and also an ebook is only limited by the popularity it receives, based on the enthusiasm of the readers. Also, with the use of free software, available as downloads on various sites across the internet, it is easy for anyone to now create their own viral ebooks with ease.
Even though they are fairly easy to create, Ebook content is often a blocker for people, how do you write enough content of value, to make a whole ebook? Well, you don’t have to, luckily. It’s possible to produce your own E-books by searching for and downloading free PLR articles, such as the ones sold in the packs on this site, and then combining those articles into the body of your ebook, with the needed editing to make it all work together. In this way, the amount of writing you need to do is a bare minimum and you can create your own viral ebook within hours.
Just to clear up a term used above, PLR means, Private Label Rights. The products that come under this license can include articles and reports that have been written specifically for a particular targeted purpose, a niche, as well as many other products ranging from software to artwork. Using a portion of a larger work that you have prepared such as the first three chapters of a large E-book could also be used as a viral E-book. In this way you would effectively hand out the mini guide ebook for free, containing the first three chapters as an enticement for readers to want to subscribe or purchase the remaining chapters by getting the complete guide.
© Allan Street, 2008
About The Author:
Allan Street is a professional author who has been writing content for websites, newsletters, e-Zines and other periodicals since 1992. You can find more of his great articles at: http://shadowsarticles.blogspot.com/
A little known fact about one of the worlds leading email providers, is that, this technique is the basic principle behind what was used by Hotmail to get established in the internet’s global business place. When the two founders set up their free email system, all the messages that were sent by subscribers had a text message at the bottom which identified Hotmail as the origin. People who sent emails to their friends advertised the free email site, and as such, the idea was born and viral marketing began.
In modern times, however, the use of viral Ebooks as an effective and easy marketing method is cheap. It doesn’t take hours and hours sat at the keyboard, tapping away, to set up the technique. It’s can be even quicker as well, if you use what are known as rebrandable Ebooks that have been written by others. Just use your favorite search engine and do a web search. You will find many rebrandable E-books that are available on whatever subject you are interested in and that apply to your e-business.
You should also consider, once you have an ebook that is ready to be handed out, just exactly how you are going to do that. Distribution of the ebook is a fundamental part of using viral ebooks. One method of getting the Ebook out there, is to offer it to visitors in exchange for subscribing to your newsletter, eZine or other opt in lists. If those who get a copy of your ebook from you, feel that the ebook is valuable and that the content was worth reading and using, then they will usually pass it on to their friends, family and associates, meaning it will promote your business for you.
Ebooks are a great media to use for information because an ebook is not only capable of reaching a large audience via internet transmission (download) and also an ebook is only limited by the popularity it receives, based on the enthusiasm of the readers. Also, with the use of free software, available as downloads on various sites across the internet, it is easy for anyone to now create their own viral ebooks with ease.
Even though they are fairly easy to create, Ebook content is often a blocker for people, how do you write enough content of value, to make a whole ebook? Well, you don’t have to, luckily. It’s possible to produce your own E-books by searching for and downloading free PLR articles, such as the ones sold in the packs on this site, and then combining those articles into the body of your ebook, with the needed editing to make it all work together. In this way, the amount of writing you need to do is a bare minimum and you can create your own viral ebook within hours.
Just to clear up a term used above, PLR means, Private Label Rights. The products that come under this license can include articles and reports that have been written specifically for a particular targeted purpose, a niche, as well as many other products ranging from software to artwork. Using a portion of a larger work that you have prepared such as the first three chapters of a large E-book could also be used as a viral E-book. In this way you would effectively hand out the mini guide ebook for free, containing the first three chapters as an enticement for readers to want to subscribe or purchase the remaining chapters by getting the complete guide.
© Allan Street, 2008
About The Author:
Allan Street is a professional author who has been writing content for websites, newsletters, e-Zines and other periodicals since 1992. You can find more of his great articles at: http://shadowsarticles.blogspot.com/
